While we specialize in the lodging and hospitality industries, we have also worked with, and done many presentations for real estate agencies, insurance agencies, Chambers of Commerce, niche business groups, and associations and a wide variety of other business types. Heather is also a Certified SCORE mentor and does more than half of the educational workshops for her chapter in New Hampshire. Each of our seminars and workshops can be geared very specifically for the industry that will be utilizing it, and we will be very upfront with the fact that if your financial investing firm would like to learn how to use Facebook, we may steer you in the direction of using Linkedin and Twitter as better mediums to use, as not every social media platform is going to have value for every type of business.

Workshops: (a workshop is more interactive and hands-on)

• Developing a Social Media and Marketing Calendar for Business
• Developing an Elevator Pitch/30 Second Commercial to Promote Your Business
• Diffusing Problem Customers
• Linkedin for Corporate Groups
• Online and Offline Branding, Marketing & The Internet
• Social Media Crisis Management for Business
• Social Media for Job Seekers
• Writing a Social Media Strategic Plan for Business

Seminars:

• A Social Media Overview for Business
• Beginners Reputation Management for Business
• Blogging for Business
• Combating Negative Reviews for Business
• Content Curation for Business, Learn how to utilize Twitter lists and RSS Feeds for curation.
• Developing a Media Kit for for Business
• Developing a Social Media and Marketing Calendar for Business
• Developing an Elevator Pitch/30 Second Commercial to Promote Your Business
• Diffusing Problem Customers
• Email Marketing 101 for Business
• Facebook for Business
• Facebook, Google(Youtube) and Twitter Live Video Basics
• Linkedin for Business
• Marketing to Millennials for Business
• Offline Marketing in a Digital Age for Business
• Online and Offline Branding, Marketing & The Internet Overview for Business
• Online Reputation Management for Business
• Pinterest for Business
• Protecting Yourself and Your Identity Online
• Researching Your Competition Online for Business
• Social Media Crisis Management for Business
• Social Media Etiquette for Business
• Social Media for Job Seekers
• Social Media Paid Advertising, an indepth look, what works, what doesn’t, what to use for what specific markets for Business
• Social Media Paid Advertising, Pros and Cons of all the platforms for Business
• Social Media Pros and Cons for Business
• The Basics of Email Marketing
• The importance of Yelp and other review sites for Business
• Twitter for Business
• Writing a Social Media Strategic Plan for Business
• Youtube for Business

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